Is a Podcast About All Things Health

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About

It’s all about experience. Ours makes yours better.

We work with health and medical clients who have more challenges than they have time. We solve them using a rare blend of marketing savvy, industry expertise, strategic thinking, stellar creative and outstanding execution. Whether you need to talk to the interventionalist in the cath lab, the new parents of twins, or the CEO in the corner office, we speak their language. And yours.

Capabilities

Integrated Marketing
  • Research
  • Strategy
  • Creative
  • Branding
  • Content
  • Video
  • Education & training
  • Digital
  • Social media
  • Media
Meetings & Events

We design and produce all the elements that comprise great meetings, for audiences of 50 to 5,000, from Hawaii to Hong Kong.
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Markets

B2B
  • Clinicians
  • Allied health professionals
  • C-suite/administrators
  • Economic buyers
  • Clinical educators
  • Sales teams
B2C
  • Patients
  • Caregivers
  • Retail customers

Clients we work with

Leadership team

Marcia Miller

President

“While we’re steeped in knowledge about content creation and branding in the health space, we’re constantly modernizing how we think about the consumer at the end of the line. That’s why clients hire agencies—to bring that fresh perspective.”
After spending nearly half of her 25-year marketing career committed to the healthcare industry, Marcia is passionate about making the system work better for the end consumer. “As marketers, we’re in a unique position to break down walls by making the entire experience simpler, more accessible, and more human.” Based on her experience on both the client and agency side of the business, that starts with building the right teams for each client, based on the work, the client’s needs and the challenge at hand. “In this environment of constant change, clients need help anticipating and responding quickly to market forces. Here, because of our size, clients are able to connect with anyone on their team to get the support they need. Having been on the client side, I love that.”

Amy Asbury

Director, Agency Partnerships

“It’s all about connecting the right people to the right solutions.”
A part of StoneArch since 2004, Amy sees her role in the agency as a bridge between “the experts out there creating healthcare solutions and the experts here at StoneArch who know how to connect with healthcare audiences.” In addition to ensuring successful client-partnerships, Amy also forges strategic alliances with outside experts to offer the best technologies and platforms to existing clients. It’s a dynamic role in an evolving industry that allows StoneArch to tap into outside experts seamlessly and offer our clients truly robust marketing plans.

Jerrold Gershone

CEO

“Our greatest strength is finding great talent who bring something new and different—and supporting them with a work culture that empowers them to bring their best thinking to our clients.”
Jerrold has been integral to StoneArch since its inception in 1984. A founding partner, he saw the opportunities for growth beyond video, allowing StoneArch to evolve into a comprehensive healthcare and medical marketing agency. Today he uses his perspective to oversee internal operations and develop strategic partnerships to continue to guide the business forward. “We work in health and wellness, and we take a preventative, holistic approach to our culture, to the health of our own business and to our relationships with our clients. Being thoughtful and intentional about a strong work culture has ultimately served us and our clients very well for over 30 years."

Read more from Jerrold

Judy Kessel

Founder and Chair

“I’m always on the lookout for opportunities and partnerships, it’s just a part of the entrepreneurial spirit that StoneArch was born from.”
Judy founded StoneArch (formerly Media Productions) in 1984, growing the business from a small video production house to a full‐service agency specializing in medical device and healthcare marketing. From the beginning, her passion, vision, drive and creative spirit have shaped StoneArch’s work ethic, values and culture. In her role as Chair, Judy focuses on developing strategic partnerships, supporting the academic advancement of medical marketing and promoting the agency on a national level.

Amy Wexler

Chief Operating Officer

“It should never be about the process—it should be about the work. If a process is working well, it should be invisible."
Amy manages the rhythm of the business at StoneArch, and draws on her extensive agency experience to keep our products, approach, structure and processes nimble. She firmly believes there’s always an agile way to do things better—no matter how “better” is defined—and makes sure we have the right tools in place to get there. Before joining StoneArch in 2017, Amy led Studio Operations for Creatis, a Twin Cities talent agency for marketing and creative professionals. Her prior experience includes stints at Campbell Mithun, MRM Worldwide, Parachute Design, Fallon, and Rapp Collins Worldwide.

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